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Breathe Happy With Febreze

New campaign from P&G promotes air fresheners.

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By: TOM BRANNA

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Procter & Gamble’s Febreze air freshener launched its Breathe Happy campaign today, proving to real people around the world that Febreze freshness can transform the air so people can breathe happy no matter what, according to the company. The revolutionary TV advertising surprises the senses of everyday people by proving Febreze’s high-quality odor elimination and freshness capabilities in extreme odor experiments. Extensive P&G research showed that consumers are strongly influenced...

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